Job Details

• Responsible for the top line growth of the vertical
• Category Management, planning, monetization and execution strategies
• Implementation of plans for the vertical in areas of price, promotion & Go-to-Market.
• Monitoring product lifecycle, performance and take early calls for opportunity and performance maximization
• Planning and developing the product and finalizing the pricing strategy for revenue maximization & ATS (Average Ticket Size) improvements
• Analyze data or insights to determine industry and consumer trends
• Devise mid and long-term development strategies for the product
• Manage team of performance marketers to deliver the product output
• Work with Sales to drive & execute sales & channel strategies with the aim of revenue maximization and ATS improvements
• Liaise with Marketing team to effectively communicate the product / performance to the customer universe to influence acquisitions
• Work with team to develop effective dashboard / MIS for customers as well as key internal stakeholders
• Team / people management & development

• Overall Experience of 8-10 years including proven experience of 5-7 years as Category Manager
• MBA from premier institute
• Solid knowledge of category management, marketing and sales principles
• Understanding of data analysis and forecasting methods
• An analytical mind with a strategic ability
• Excellent communication and people skills
• Must have extensive experience in understanding consumer needs.
• Must have a commercial mindset and full comprehension of marketing and sales principles.

Reference ID - GH/IT/ JC//07032019//82303/Category Manager