Job Details

• Design and implement branding strategy for various products to support business growth and gain strong mindshare amongst internal and external stakeholders
• Enhance value and performance of brands through a mix of marketing activities
• Support the Marketing and Sales team on sales and business analytics for management review
• Develop communication plans as well as communications programmes for creating awareness of new products amongst various stakeholders and generate business leads
• Organise and support marketing initiatives and events such as product launches, exhibitions, and photo shoots.
• Liaise with the Corporate Communications team on media interactions, interviews, and press releases.
• Plan and implement digital communications strategy, and lead on digital campaigns focused around reaching both existing and potential customers
• Develop mechanism to define and track measurable outcomes of brand and communications strategy

• Experience in Marketing (B2B) /Branding/ Corporate Communications/Marketing Research/Advertising
• Threshold skills and capabilities required to execute the role:
• Knowledge of B2B marketing and sales process, analytical and problem-solving skills
• Excellent verbal and written communication skills, delivering results often within a challenging timescale, strong customer focus, and ability to work in a team.

Reference ID - GH/EPC/JC//31012019//81436/Manager Brand & Communications